Brighten Business Consulting is a Hong Kong–based Employer of Record (EOR) and business outsourcing firm with offices in Malaysia, Taiwan, the UK, and Australia. With over a decade of experience in HR, marketing, and business expansion solutions, we help global companies hire, manage, and grow remote teams across the Asia Pacific region — quickly, compliantly, and efficiently.
Our Malaysia branch, established in 2018, is home to a dynamic team delivering trusted EOR and remote staffing services to clients from Hong Kong, Taiwan, Singapore, Australia, and beyond. Join us and be part of a team connecting global businesses with local talent.
Our client is a leading Google Marketing Platform (GMP) ad technology provider in Asia, specializing in digital maturity consulting, outsourced operations, and training & enablement services. Headquartered in Hong Kong and Sydney, the company supports direct marketers and agencies across the Asia Pacific region.
As a certified GMP Sales Partner since 2009, the company provides expertise across:
• Campaign Manager 360 (CM360)
• Display & Video 360 (DV360)
• Search Ads 360 (SA360)
• Google Analytics 360 (GA360)
Position Overview
We are looking for an experienced Digital Performance Specialist to manage and optimize programmatic advertising campaigns, with a strong focus on Display & Video 360 (DV360).
This role is ideal for digital advertising professionals with at least 2 years of hands-on experience in programmatic media buying or ad operations, who are passionate about leveraging cutting-edge ad technology and data-driven strategies to deliver exceptional campaign performance. We are looking for Mandarin-speaking candidates who will be serving Mandarin-speaking customers
Job & Responsibilities:
- Programmatic Campaign Management
- Independently set up, launch, and manage programmatic campaigns on platforms such as Display & Video 360 (DV360)
- Monitor campaign performance and continuously optimize campaigns to achieve KPIs and client objectives
- Analyze campaign data and provide actionable insights and recommendations
- Implement audience targeting strategies, bidding optimization, and creative rotation strategies
- Troubleshoot campaign setup, ad serving, and tracking issues
- Client Communication & Reporting
- Collaborate with Customer Success and client-facing teams to understand campaign objectives and develop effective media strategies
- Prepare and present performance reports, highlighting trends, insights, and recommendations
- Participate in client meetings and act as a subject matter expert on programmatic advertising
- Operational Excellence
- Maintain accurate campaign records and documentation
- Ensure adherence to established workflows and quality standards
- Collaborate closely with internal teams to ensure seamless campaign execution and reporting
- Develop and maintain best practices, product documentation, and knowledge resources
- Project Contribution
- Participate in ad-hoc projects and internal initiatives that contribute to business growth and innovation
Requirements:
- Bachelor’s Degree in Marketing, Communications, or related disciplines
- Minimum 2 years of hands-on experience in DV360 programmatic media buying, ad operations, or similar trading roles
- Proven experience managing and optimizing programmatic campaigns to achieve performance targets
- Strong analytical and problem-solving skills with a solid understanding of the programmatic advertising ecosystem and ad technology
- Proactive, detail-oriented, curious, and self-driven
- Ability to multitask and prioritize effectively in a fast-paced environment
- Excellent communication and presentation skills
- Mandarin and English proficiency required; Cantonese is an advantage.
- Technical Skills
- Hands-on experience with Display & Video 360 (DV360)
- Preferred
- Experience with other DSP platforms (e.g., The Trade Desk)
- Knowledge of Campaign Manager 360 (CM360)
- Experience with Google Analytics (GA) and Google Tag Manager (GTM)
Why Join
- Work with one of Asia’s leading Google Marketing Platform partners
- Exposure to cutting-edge programmatic advertising technologies
- Regional projects across Asia Pacific markets
- Learning sponsorship and professional development opportunities
- Performance bonus and career growth opportunities
Benefits
- 5-day work week
- Hospital insurance
- Medical claim allowance
- Parking allowance
- Friendly and supportive work environment
- Free snacks & beverages
- Performance-based increment
- Year-end bonus
- Festival gifts & birthday benefits
- Convenient location near an MRT station
Office Location: Sunway Velocity
Interested candidates, please provide your CV, current & expected salary.
Note: Only shortlisted candidates will be contacted. Thank you for your interest in joining our company.
Working hours: Mon – Fri, 9:00 AM – 6:00 PM